Media & Resources

We’ve often heard that Leicester and Leicestershire don’t really have a strong image or voice. Well, guess what? We’re working really hard to make sure that we do, and we are thrilled to partner with influencers and media outlets who share our passion for storytelling.

If you are interested in visiting Leicester and Leicestershire to showcase the incredible experiences our region has to offer, we want to hear from you! Our team is available to assist with itinerary planning, ensuring you gain access to the very best landmarks, hidden gems, and local culture that define our vibrant area.

If you have already explored our region and produced a feature, review, or social media series, we would love to see it. Please get in touch to share your work with us so we can celebrate your coverage. We are always looking to highlight the creative ways our visitors document their time here, and we appreciate the unique perspectives you bring to our local highlights. Our Instagram DMs are the best place to find us for a quick share or collaboration request.

To support your promotional efforts, we provide access to a comprehensive digital image bank. These high-quality assets are available to help you showcase Leicester and Leicestershire. Please note that these images are specifically licensed for digital promotion only. If you require imagery for print or other commercial purposes outside of these guidelines, please contact us directly to discuss licensing options.

The Visit Leicester logo and branding are used widely across the region to ensure a sense of place and visual identity. If you would like to use our branding on your materials, please get in touch with us so we can ensure it conforms to the brand toolkit.

Our campaigns are vital to creating that sense of place for the region and we have worked alongside local authorities, marketing professionals at our businesses and attractions to create a series of great campaigns that you can buy into.  

Our flagship campaign aims to tell the ‘untold stories’ of our region and highlight the things that visitors ‘need to know’ when they come here. Covering a range of topics, attractions, hotels and restaurants, Uncover the Story gives us a strong and cohesive narrative which benefits everyone involved in the business of tourism in Leicestershire.  

We all love great food, and Taste the Place is about highlighting just how amazing our local food scene is. Food Tourism is a constantly growing market and by wrapping up our offer across the region, we’re able to present a strong vision for those people looking to explore Leicestershire through its food and drink.  

If you would like to receive download packs for our assets, please get in touch: 

Jon.Chambers@leicester.gov.uk

We work closely with Visit Britain, who provide essential information, advice and resources for tourism businesses in England – plus useful contacts, training and guidance. 

You can find key information here